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Identify great product or service investment opportunities. Avoid wasting time and money on the wrong products, services or markets. Change their competitive positioning and strategies. Create compelling marketing and sales messages and materials that resonate with their target audience. Read more about Innovation Observatory. The twin tracks of innovation in telecoms IT.

Every time you leave your comfort zone you make it more spacious. We the People of the Crowd. A series of recent academic publications give a strong positive answer to this question. Two groups of researchers, one led by Chen Chen. And the other by Connie X. Used the KLD Socrates database.

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